3 Things Book Publishers Can Learn From the Podcast Model
June 27, 2016 at 8:31 am

Did you make the same mistake I did and assume that podcasts are yesterday’s platform, that interest in them has plateaued (at best), and that they’re not worth thinking about today? If so, here’s a short article that might help you re-think your stance. If you’re still not convinced have a look at the infographic…

Can Children Learn on Digital Devices? That’s the Wrong Question.
June 20, 2016 at 12:18 pm

One of the issues that troubles parents and educators alike is the question of whether children can learn to read on digital devices, or if they need to read good old-fashioned books in order to become literate. Many people have strong views on both sides of this issue, but the relevant research is inconclusive. Along…

How Siri, Alexa, and Other IPAs Will Revolutionize Publishing
June 13, 2016 at 9:31 am

For the past several years I’ve been writing about how containers such as books, newspapers, and magazines are slowly fading away. They’ll certainly be around for many years but their relevance will slip into the background as personalized, digital content streams become more important. The more I think about the future, the more I believe…

TaleHunt Taps Flash Fiction Trend, Publishing Stories 250 Characters Long
June 8, 2016 at 10:22 am

Co-founder and CMO Aby Mathew says that the TaleHunt app is breaking new ground in literature, championing very short stories or “flash fiction” for aspiring and professional authors. The app, which launched in January and has about 10,000 users, is the first dedicated platform for flash fiction, limiting stories to just 250 characters. Mathew says…

Let’s Take “Search Inside the Book” to a Whole New Level
June 6, 2016 at 9:22 am

Do you remember when Amazon introduced both “Look Inside” and “Search Inside” functionality for books? They were such simple yet revolutionary features at the time. Before Look/Search Inside it was impossible to do a simple flip test like you could at a brick-and-mortar store. Fast-forward to today where we take Look/Search Inside features for granted,…

How to Sell Books That Are Good Enough to Steal
May 25, 2016 at 12:00 pm

How do you know if what you’ve created is worthwhile? In my experience, it has to pass the “good enough to steal test.” Business owners, authors, artists, and musicians don’t like to hear this, but it’s true. The fact is the majority of goods and services produced do not actually meet this benchmark of success.…

The Future of Ebook Annotations Is Near & the Possibilities Are Endless
May 13, 2016 at 2:42 pm

“The typical experience with digital books these days is pretty terrible,” said Dan Whaley, CEO of Hypothes.is, during the opening remarks of an IDPF DigiCon session on Wednesday. “We can read books on a Kindle, tablet, and online and that’s great, but our ability to collaborate with other people while doing that is essentially nonexistent.”…

How to Manage the Digital Development Process
May 6, 2016 at 2:26 pm

In this post-digital age, publishers are in a position to reach audiences across many different devices and digital platforms and package their products in increasingly creative ways. Stories can be brought to life through interactive ebooks, games, mobile apps, and more. These channels offer powerful ways to monetize content, grow loyal audiences, and stay competitive…

IDPF DigiCon Will Highlight Ebook UX, Data & D2C Sales
May 5, 2016 at 2:44 pm

Next week I’ll be attending IDPF DigiCon in Chicago on May 10th and 11th. Now boasting a new name and location, DigiCon looks to tackle many challenges within the book industry brought on by rapidly changing technology. Sessions ask forward-looking questions like: How can publishers reimagine the ebook as an open and cross-platform experience? How…

The Survey Says – Without XML You’re Leaving Money on the Table
May 3, 2016 at 11:00 am

Data Conversion Laboratory (DCL) and the Center for Informational Development (CIDM) asked publishers how they are developing and publishing their content in our 4th annual survey, “Following the Trends.” With close to 350 participants ranging from writers to content strategists, information architects, and publishers, the breadth of knowledge and insight was prodigious. Each year this…