Creating Enhanced and Accessible E-books to Open Significant New Markets

September 28, 2011

• Presented By: Book Business
• Sponsored By: Aptara
• Duration: One hour

• Speakers: George Kerscher, Secretary General of the Digital Accessible Information Systems (DAISY) Consortium and President of the International Digital Publishing Forum (IDPF); Thomas Starbranch, Manager, Accessibility and Compliance, Pearson School; Eric Freese, Director/Solutions Architect, Aptara

• Moderator: Noelle Skodzinski, Editorial Director, Book Business

• Click Here: Creating Enhanced and Accessible E-books to Open Significant New Markets


Are your e-books available to people with reading disabilities? If not, you are missing out on a significant percent of the marketplace.

Making your content accessible isn't just the right thing to do, it makes good business sense. With smart planning, every enhanced eBook can be made accessible, with little or no extra cost or effort required. Consider this:

* 10 percent to 15 percent of the U.S. population has dyslexia.
* More than 3.4 million Americans are blind or visually impaired.
* Approximately 44 million adults cannot read well enough to fill out a job application, read a food label or read a story to a child.

Device manufacturers are taking steps in the right direction: a new iPad case features a Braille-equipped keyboard, and according to Apple, the iPad and iPhone are compatible with 30 or more Bluetooth enabled Braille displays. But publishers have a long way to go.

View this free webinar to learn how to leverage the latest device technologies and standards (including EPUB 3) to efficiently create enhanced and accessible e-books for /all/ readers.

Click here to view this webinar today!