By
Stuart Waterman
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The topic of metadata crops up regularly as an issue publishers should care about, without much guidance as to why. So let’s ask that question now: Why should a publisher care about their metadata? The reasons are actually closely related to a publisher’s daily operations and bottom line. To that end, here are four reasons publishers should consider prioritizing an investment in metadata. Reason 1: Better Metadata Equals More Sales […]
The post 4 Reasons Publishers Need to Invest in Metadata appeared first on Digital Book World.
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