A conversation with Amanda Close about BookScout, Random House’s new discoverability app

By Brian Howard Last week, following a soft-launch the week prior, Random House marched out BookScout, a Facebook app designed to link readers with books they’ll like but might not have discovered on their own. The recommendation engine draws on a user’s “likes”—both on one’s Facebook timeline and then directly through the app. Intriguingly, BookScout [...]

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