AAP Report: Print Comes Up Short, Sales Fall 18.6% in First 9 Months of 2011

Sales of print books fell 18.6% in the first nine months of 2011 in the major trade categories, according to figures reported to the Association of American Publishers. And although e-book sales jumped in the nine months—ahead 137.9% at the 15 reporting houses—the gain was not enough to offset the declines in the print segments. As a result, combined print and e-book sales fell 5.7% in the January–September period at the companies that take part in the AAP monthly survey.