Amazon to give away tens of millions of dollars in virtual currency
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Amazon has announced Amazon Coins, a virtual currency for use with its tablet, the Kindle Fire.
Scheduled to launch in May for US customers, the currency is being billed with an exchange rate of one Amazon Coin to one cent, although Paul Ryder, Vice President of Apps and Games for Amazon is also promising that the company will give customers tens of millions of dollars' worth of free Amazon Coins to promote the service.
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