Barnes & Noble Has a Plan to Make Physical Books Popular This Black Friday

Instead of competing head on with Amazon this Black Friday, Barnes & Noble is looking to offer something that the online retailer can't. The bookstore announced today that come this weekend, it will sell 500,000 signed copies of the latest works from 100 prominent authors. On the nonfiction side, authors include George W. Bush, Hillary Clinton, Malcolm Gladwell, Neil Patrick Harris, and Amy Poehler. In fiction, Dan Brown, Jodi Picoult, and Donna Tartt are among those taking part. Barnes & Noble says the effort has been in the works for more than half a year