The biggest difference between Amazon and book publishers
“We’re in a major battle right now for the future of the industry,” Brian Napack, a senior advisor at Providence Equity and the former CEO of book publisher Macmillan, said at the Publishers Launch conference at BookExpo America Wednesday.
“We have Amazon as an example, and certainly not the only example, of someone who’s coming at this business from a completely different angle,” Napack told Publishers Lunch CEO Michael Cader. “Amazon, at its heart, is a customer relationship management company. [Book] publishers, at their heart, are author relationship management companies.