In The Philippines, Wattpad is known as much more than a huge online reading and writing community. Its arm called Wattpad Presents generates content for film and television productions.
Announced in September 2014, the partnership sees TV5 Manila dramatize popular stories from the Toronto-based Wattpad site. The program is heavily geared to the romance and fan-fiction interests of the millennial demographic that seems to “get” Wattpad most easily. Young love and pink-hued comedy are the stuff of such titles as Cupid’s Fools, Fake Fiancé, Casanova’s Love Game, and A Rose Between Two Thorns.