12 Profitable Book-Production Tips for Publishers and Printers
It is valuable for the print buyer to keep abreast of developments in technology and to network with other professionals and vendors: Attend industry expos at least once a year (the upcoming annual Publishing Business Conference and Expo, March 10-12, 2008, is the major one); go to targeted printing trade events and regional book-builder educational programs (Bookbuilders West, Chicago Book Clinic, Bookbuilders of Boston, and the Bookbinders’ Guild of New York); and follow trade publications such as Book Business and Printing Impressions.
Eugene G. Schwartz is editor at large for ForeWord Reviews, an industry observer and an occasional columnist for Book Business magazine. In an earlier career, he was in the printing business and held production management positions at Random House, Prentice-Hall/Goodyear and CRM Books/Psychology Today. A former PMA (IBPA) board member, he has headed his own publishing consultancy, Consortium House. He is also Co-Founder of Worthy Shorts Inc., a development stage online private press and publication service for professionals as well as an online back office publication service for publishers and associations. He is on the Publishing Business Conference and Expo Advisory Board.
