12 Profitable Book-Production Tips for Publishers and Printers
Be on the lookout for print industry webinars and familiarize yourself with the resources of Printing Industries of America/Graphic Arts Technical Foundation (PIA/GATF) and TAPPI, the printing and paper industry trade associations. Send your production staff to relevant workshops and conferences hosted by the Book Industry Study Group, International Digital Publishing Forum and PMA, the Independent Book Publishers Association, and to summer publishing courses such as those sponsored by NYU, Stanford, Columbia, University of Iowa, University of Denver and Simon Fraser University in Canada.
Eugene G. Schwartz is editor at large for ForeWord Reviews, an industry observer and an occasional columnist for Book Business magazine. In an earlier career, he was in the printing business and held production management positions at Random House, Prentice-Hall/Goodyear and CRM Books/Psychology Today. A former PMA (IBPA) board member, he has headed his own publishing consultancy, Consortium House. He is also Co-Founder of Worthy Shorts Inc., a development stage online private press and publication service for professionals as well as an online back office publication service for publishers and associations. He is on the Publishing Business Conference and Expo Advisory Board.
