Guinness World Records will release its "Guinness World Records 2011" title as an e-book for the first time "to capitalize on the accelerating digital reader market," according to the company. The e-book will include the same content as the print edition as well as a fully searchable archive of the achievements listed throughout the publication, which will allow users to find records with the touch of a button.
In print form, over 110 million copies of "Guinness World Records" have sold since the first edition was published in 1955, and nearly 4 million copies are sold every year in more than 100 countries and in 25 languages. The new e-book version, which will be sold for $12.99, will be available on a variety of existing e-reading devices, and will be distributed by Hachette Book Group, which distributes the print edition.
"We are all excited at Guinness World Records to debut our first e-book in North America. We have watched the rise of the e-book market with interest, and in Hachette found the perfect partner to faithfully convert our complex and inspiring title so the 2011 edition can be enjoyed for the first time in digital form," says Samantha Fay, senior vice president of sales and marketing, Guinness World Records.
"We have a long history of working with Guinness World Records in support of their best-selling print edition, and are thrilled to help extend the Guinness brand to the growing base of readers who prefer e-books," says Todd McGarity, vice president distribution sales and services, Hachette Book Group.



