Special Report: Today’s Global Sourcing Market
“Unless you can really plan ahead, it’s just not going to work for you,” she says.
Still, when it comes to offshoring as an option for publishers, Singh is unambiguous in his belief that, as a business practice, it’s absolutely essential.
“We work with clients that are not comfortable or do not have the maturity, but the eventual goal, all of them realize, is that they have to go offshore not just for price reasons, but for quality and scale reasons.
“I don’t think it’s a choice anymore,” he says, when asked what criteria publishers should consider before trying to offshore. “I think that train left the station a few years ago.” BB
James Sturdivant is an award-winning freelance writer based in Philadelphia.
Stackpole Books publishes titles on crafting, nature and outdoor recreation. “Most books we print overseas are full-color books,” says Cathy Craley, head of production at Stackpole.