An Eco-Friendly Resource: Pinnacle Press’ new director of publishing is set to promote environmental initiatives
Book Business Extra: What is your role going to be with Pinnacle Press?
Deborah Bruner: My primary role will be offering customers Pinnacle Press services, and to some degree [parent company] Kohler Print Group services: book-component as well as some commercial and short-run, four-color printing. When I was production and design manager at Cornell University Press (CUP) from 1996 to 2005, Pinnacle Press was one of [CUP’s] main suppliers, so I have first-hand knowledge of Pinnacle Press and the high levels of service and printing the company offers. In addition, Pinnacle Press was not only the first component printer to positively respond to my request to stock a specific recycled paper for book jackets, but they also began a stocking program with [that paper] grade and offered it at price parity with [paper made with virgin fibers]. In 2005, I became director of book publishing papers at New Leaf Paper, and worked with Pinnacle Press and Kohler Print Group to expand their offerings of recycled stock.