Chelsea Green's Challenge
An exclusivity deal with Amazon.com outraged other booksellers. President and publisher Margo Baldwin talks about how the company survived the controversy.
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Chelsea Green President and Publisher Margo Baldwin responded to the backlash with an open letter to booksellers posted on the company’s Web site. She wrote: “This is about a publisher’s commitment to its author to get one of a very few pro-Obama books out into the marketplace in the shortest amount of time.” Advance copies of the title, which the publisher turned around from manuscript to printed book in four weeks, were distributed at the Democratic National Convention, as were coupons for an early discount on the book. Those coupons were redeemable through Amazon.com and the books printed through Amazon’s BookSurge print-on-demand service.
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- Companies:
- Amazon.com
- Barnes & Noble
- BookSurge
- Places:
- White River Junction
Peter Beisser
Author's page
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