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From its humble beginnings publishing a few fishing books, The Lyons Press today casts out 220 titles a year in 14 different categories.
The Lyons Press is a classic business-school case study in the value of keeping a sure and nimble hand on the company keel to achieve a well-defined vision. Begun in 1984 by Nick Lyons, a former professor of American Literature at Hunter College and an avid angler, the New York-based company's first year revenues were only $300,000. By 1990, revenues reached $1 million; by 1998, $5 million. And by this coming March, the company's fiscal year earnings are expected to reach $10 million—effectively doubling in only two years. Its backlist counts more than 1,000 titles.
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