Barnes & Noble Announces Expansion of BN.com Marketplace
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"The expansion of BN.com Marketplace is an organic extension of our consumer value proposition," said John Foley, President of eCommerce, Barnes & Noble. "If shoppers are buying cookbooks from BN.com, it's natural to offer them cooking supplies at the same time; if shoppers are buying new baby books, it's natural to offer them baby supplies as well; and so on across all of our categories. In this way, we can offer our valued customers a one-stop shopping destination."
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