Barnes & Noble Introduces NOOKcolor
"Our large installed base of more than a million NOOK customers will get our biggest enhancement release yet, all based on their most-requested features and inclusive of performance enhancements like even faster page turns," added Lynch. "With our software updates and product enhancements, we're continuing the Barnes & Noble commitment of relentless customer service to the legion of existing NOOK owners who have so faithfully contributed to our success and growth in digital reading."
About NOOK(TM) from Barnes & Noble
Barnes & Noble's NOOK brand of eReading products makes it easy to read what you love, anywhere you like(TM) with a fun, easy-to-use and immersive digital reading experience. With NOOK, customers gain access to Barnes & Noble's expansive NOOKbook(TM) Store of more than two million digital titles, and the ability to enjoy content across a wide array of popular devices. NOOK products are the most full-featured, dedicated eReading devices on the market. NOOKcolor ($249), the first full-color touch Reader's Tablet, provides the ultimate reading experience with a stunning 7-inch VividView(TM) Color Touchscreen to read all of the content you love. For book lovers, NOOK 3G ($199) and NOOK Wi-Fi® ($149) offer a paper-like reading experience with a color touchscreen for navigation. In Barnes & Noble stores, NOOK owners can access free Wi-Fi connectivity, enjoy the Read In Store(TM) feature to read NOOKbooks for free, and the More In Store(TM) program, which offers free, exclusive content and special promotions. Barnes & Noble was the first company to offer digital lending for a wide selection of books through its LendMe(TM) technology, available through NOOK eReading products. Find NOOK devices in Barnes & Noble stores and online at www.NOOK.com, as well as at Best Buy, Walmart and Books-A-Million.
In addition to NOOK devices, Barnes & Noble makes it easy for customers to enjoy any book, anytime, anywhere with its free line of NOOK software, available at www.bn.com/NOOKapps. Customers can use Barnes & Noble's free eReading software to access and read books from their personal Barnes & Noble digital library on devices including iPad(TM), iPhone®, iPod touch®, Android(TM), BlackBerry® and other smartphones, PC, and Mac®. Lifetime Library(TM) helps ensure that Barnes & Noble customers will always be able to access their digital libraries on NOOK products and software-enabled devices and BN.com. Barnes & Noble also offers NOOKstudy(TM), an innovative study platform and software solution for higher education and NOOK kids(TM) (www.NOOKkids.com), a collection of digital picture and chapter books for children.