Industry Outlook Bright
Book Business surveyed publishing executives on book searches, publishers’ biggest challenges and trends for the future.
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Sixty-eight percent of those surveyed replied they feel “optimistic” about the industry’s future and another 10 percent are “very optimistic.” Just 16 percent consider themselves to be “pessimistic.”
Furthermore, these executives appear to, for the most part, have high hopes for their own companies over the next year, with more than half anticipating growth. Forty-five percent anticipate a “moderate increase” in growth and another 13 percent predict a “substantial increase.” Five percent see “moderate” or “substantial” declines in their companies’ growth.
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Matt Steinmetz is the publisher and brand director of Publishing Executive.
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