The Printers' Evolution
As book publishers’
businesses evolve,
printers work to adapt
with them—and find
new opportunities
for both print
and digital.
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While unsettling, opportunities abound. Print manufacturing is coalescing around a new reality of customized digital and offset solutions. E-publishing, emerging as an essential component of most publishers' multichannel strategies, also offers opportunities for manufacturers able to understand the role of different publishing platforms in markets they have long served.
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Jim Sturdivant
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