BEA Show Notes: Publishers Share Tips For Boosting Direct-to-Consumer Sales
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Consumer orders are fulfilled directly from a third-party service provider, BookMobile, allowing OR to maintain zero inventory. In addition to not taking returns, the publisher requires prepayment. "I can honestly tell you its the best publishing experience I've had in over 20 years [in the business]," Oakes said.
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- Companies:
- Amazon.com
- BookMobile
- People:
- John Oakes
- Molly Koecher
James Sturdivant
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