Bookish Launches with High-Profile Exclusive Content and USA Today Collaboration
“Bookish was created to serve as a champion of books, writers and, most importantly, readers,” said Ardy Khazaei, CEO, Bookish. “Ultimately, we seek to expand the overall marketplace for books, and whether a book gets into a reader’s hands via Bookish’s e-commerce partner or another retailer, everyone–from the publisher, to the retailer, the author and the reader–wins.”
To heighten Bookish’s consumer awareness and reach, the site is collaborating with USA TODAY. As part of the initiative, Bookish’s e-Reader technology will be integrated on USA TODAY’s site enabling visitors to preview books and get recommendations. As part of the collaboration, Bookish's original book-related content will also be syndicated through USA TODAY's site. In return, Bookish will feature USA TODAY’s Best-Selling Books list and more.
Visitors can expect to see additional interactive features rolled out over the next few months as the Bookish team works continuously to enhance the site’s user experience.
“Bookish is creating an ideal destination for readers that gives them experience, trusted recommendations and exclusive content,” said David Young, CEO, Hachette Book Group. “The website’s content and offerings will be informed by the insights of publishers, and will connect books and readers in innovative ways. We're very excited about this central community for books and authors.”
“We’re very pleased to present and support Bookish, another example of our ongoing commitment to using technology to connect writers with readers everywhere,” said David Shanks, CEO, Penguin Group (USA). “By combining resources with our partners, we’re creating a robust site that will become a go-to destination for all book lovers. We look forward to receiving consumer feedback as new features and functionalities are added.”
“Today’s launch is a banner moment for readers, authors and publishers alike,” said Carolyn Reidy, President and CEO, Simon & Schuster. “Bookish utilizes the publishers’ deep knowledge of our titles together with cutting edge technology to help readers make informed choices, and we look forward to growing and evolving the site in the service of helping readers find books.”