Bowker and Smith Publicity Make it Easy for Small Presses and Self Publishers to Tap Public Relations Help
May 2, 2013 (New Providence, NJ) – ProQuest affiliate Bowker® is expanding resources available to authors and small publishers on its MyIdentifiers.com website by teaming with Smith Publicity, widely recognized as one of the industry’s top book publicity agencies. Now, MyIdentifiers.com will include a link to Smith’s website where authors and publishers can take the first steps in exploring public relations programs that can effectively support their publishing efforts. The cooperation with Smith is part of Bowker’s larger program to help MyIdentifiers users succeed by connecting them to trusted providers of a range of essential services.
“We continue to see enormous growth in self-publishing,” said Beat Barblan, director of Bowker® Identifier Services. “These authors have a message or a story to share. They are interested in finding and partnering with trusted resources that will help propel their books to success. Bowker can help by identifying high-quality support and making it easy for them to connect. Smith Publicity is a great addition to this program.”
Founded in 1997, Smith Publicity has worked with more than 1,500 authors and publishers, promoting books from every genre. The firm is renowned for its ability to provide personal service. Its staff of professionals partner with authors to share expertise and develop plans that fit the author’s goals and enable the book to reach its full potential – whether it’s targeted publicity for a niche audience or a six-month international media campaign. Smith’s track record of success is legendary: its clients have appeared on virtually every major television and radio show and featured in top print and online publications throughout the United States, Canada, and United Kingdom.
“We work with authors of every walk of life, helping them to realize what are often deeply personal goals for success,” said Sandra Poirier-Diaz, president of Smith Publicity. “The opportunity to support the users of MyIdentifiers is truly exciting for us. We’re eager to meet these authors, spread the word about their books to help them spark sales.”