Special Report: The Brand's the Thing
In the age of digital content discovery, creating symbols that signify quality content is more important for publishers of all sizes than ever before.
"For example, we have dozens of partnerships with bookstores in which we provide them with discounted books—frontlist and backlist—in exchange for a dedicated, branded shelf inside the bookstore of our titles. We also partner with like-minded organizations, like the Post Carbon Institute, on guides and series of books that help communities shape their own future."
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J.S. McDougall
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