Building Your Global Publishing Business: Keith Yatsuhashi of the U.S. Department of Commerce's Global Publishing Team on how publishers can successfully tap international revenue streams in book sales, translation and rights.
The Global Publishing Team assists publishers with market research, travel, copyright protection, partner matching, payment and shipping disputes—basically any of the headaches that can arise in an international publishing deal. Keith Yatsuhashi, deputy publishing team leader of the Global Publishing Team, will be presenting a session, "Global Opportunities: What Publishers Should Know About Selling Overseas," at the upcoming Publishing Business Conference & Expo in New York City, March 23-25. In this session, he will share market research and case studies, and outline necessary steps for those publishers interested in gaining or strengthening their foothold in international markets. Here, Yatsuhashi discusses some key points from his presentation with Book Business Extra.
- People:
- Keith Yatsuhashi