Apps Based on Children's Books Prove Fertile Marketplace
For Oceanhouse Media (OM), a publisher of apps for the iPhone, iPad and iPod Touch, licensing relationships with Dr. Seuss Enterprises, Hay House Publishers and Chronicle Books have helped it to become a player in the children's book space. With the company's recent announcement that the children's classic “ Green Eggs and Ham” was now available for purchase at the App Store, Oceanhouse Media reached a milestone: 100 apps published. After just one week of release, the “Green Eggs and Ham” e-book app achieved its own milestone—it reached the No. 1 position on the App Store book charts for both the iPad and the iPhone. Not bad for a company that's only been around for a little over a year-and-a-half.