'Choose Your Own Adventure' Publisher Partners With Wattpad to Promote YA Fiction
Waitsfield, Vt.-based Chooseco, publisher of the "Choose Your Own Adventure" book series, has formed a digital partnership with Wattpad, an e-book community and social networking platform for readers and writers. Featuring Chooseco's first title aimed at teen girls, "Fabulous Terrible: The Adventures of You," which originally was released in 2008, the publisher will work with Wattpad to connect with the website's young-adult demographic.
Starting this month, Chooseco will re-release "Fabulous Terrible" on Wattpad over the course of several months. Writers on Wattpad will be invited to contribute concepts and story outlines for a sequel to the book. Three story concepts will be chosen by Chooseco editors, and the most popular idea will be developed into a book proposal that Chooseco will consider for publication into a full-length novel.
"Chooseco is constantly thinking of new and exciting opportunities to expand our products to online and digital readers. Interactive gamebooks share their creative roots with new publishing venues on digital readers and the Internet," says Melissa Bounty, managing editor at Chooseco. "Wattpad's demographic is an ideal platform for us to gain exposure among highly social and active readers to explore those connections ... ."
"Wattpad is pleased to be working with Chooseco on this new venture. Not only will this contest provide valuable experience for young writers, the release of 'Fabulous Terrible: The Adventure of You' on Wattpad's site will grow Chooseco's online presence to a highly targeted demographic. This innovative project will also guarantee a large base of highly social readers for the next installment of the 'Fabulous Terrible' series," says Allen Lau, CEO and co-founder of Wattpad.