Vintage Books Uses ‘New Approach’ to Crashing a Book Project
Chronicling the 24-day turnaround of “The Iraq Study Group Report: The Way Forward—A New Approach.”
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Official government documents may not have topped most holiday wish lists in the past, but several such reports found their ways under Christmas trees with increasing frequency the last several years. “The Iraq Study Group Report: The Way Forward—A New Approach” hit bookshelves in early December 2006 and, like a couple of its recent predecessors, has earned overwhelming success. Already in its third printing at the time of this story, the book’s release was made all the more remarkable by the circumstances surrounding its publication: a 24-day turnaround time.
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Matt Steinmetz
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Matt Steinmetz is the publisher and brand director of Publishing Executive.
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