ColorQuick Introduces Veroproof, Establishing a New Value-Segment in Remote Color Proofing

PENNSAUKEN, NJ -- Veroproof, a product of ColorQuick, LLC, will debut a contract-proof quality, remote proofing system at Print 09 in Chicago on September 11, 2009, making color-accurate remote proofing affordable and simple.

Veroproof is an inexpensive (complete system under $1,000), patented proofing system with unique features that make it perfectly suited for remote proofing. Prior systems were expensive to install and lacked an integrated quality indicator and a robust communications network – all issues that Veroproof solves.

The free Veroproof RIP (available in person at Print 09 – booth 7063, or at www.veroproof.com after September 11) works with the Epson R2880, HP B9180 and B8850 13” x 19” inkjet printers, which all have street prices under $600.

A solution that provides benefits for graphic designers AND printers…
This is an important breakthrough for both printers and the creative community they serve. Veroproof provides greater color control and accuracy to the design community, eliminating the costly and timeconsuming shipment of proofs. The system network enhances the value of web-to-print workflows and reduces the likelihood of expensive rounds of color correction or on-press "color adjustments," benefiting both the print consumer and provider by streamlining the production workflow, and saving time, materials and money. Clearly, printers that provide quality remote proofing support will garner greater loyalty from their clients. The use of the Veroproof visual quality check eliminates the problems caused by poorly calibrated r out-of-spec equipment, which produce artwork that is diffi cult or impossible to match on press.

A tool for unleashing your creativity, not an obstacle to hold you back…
Traditional proofing systems are counterintuitive to the creative process. Sending multiple proofs back and forth with a printer or prepress shop is time consuming and expensive. The designer, working against tight deadlines, is under pressure to get it right the first time. Naturally, the designer will be less inclined to take risks or try new ideas -- better to play it safe to ensure success. Unfortunately, the true result is anything but success. The creative process has been hampered by outdated and obsolete proofing systems. A process that should be no more than a formality has effectively taken creative control. The Veroproof system puts that creative flexibility back into the hands of the designer. With Veroproof, you have immediate access to color accurate proofs throughout the creative process and there are no shipping fees involved. You can print visually perfect color at your own workstation using the free Veroproof software. With just a quick visual check that the two color bars match, you can verify the proper operation of your system, ensuring a contract-quality proof. It's that easy.