Copia Redefines Ebook Distribution For Australian Booksellers and Publishers
NEW YORK and SYDNEY, AUSTRALIA, June 26, 2013 / June 27 (AUS) – Copia, the socially-driven digital content platform that provides customized learning solutions for students, educators and publishers, today announced two major partnerships in Australia, where it is the leading partner in the region for eBook aggregation and distribution.
A strategic partner of the Australian Publishers Association (APA), Copia is powering the eBook component of TitlePage Plus, a new subscription-based supply chain solution for the book industry. The service allows stores to scale their offering while helping them to efficiently access and sell a wide variety of printed and eBook titles. By offering a white-labeled (WL) version of Copia to bookshops, TitlePage Plus empowers retailers to reach consumers in the most interactive and relevant ways possible. The reading app, powered by Copia, is available for free for consumers across an assortment of platforms – including iOS, Android and Blackberry devices as well as directly from Windows and Mac desktops.
“In recent years there has been an incredible shift in consumer reading habits to digital platforms,” said Gary Pengelly, General Manager of Thorpe-Bowker. “These new formats typically exclude 'independent' bookshops from offering digital content to readers. Now with Copia as the back-end, all bookshops no matter their size can extend the relationship they have with their customer to both printed titles and eBooks from the bookshop with 24/7 convenience.”
Customers also receive the convenience of home delivered printed books through a consumer direct fulfillment (CDF) offering. TitlePage Plus leverages Copia to empower booksellers to offer eBooks with built-in social functionality and enhanced metadata – including reviews and a discussion channel – in one seamless e-reading platform. Founding publishers of this new offering include Macmillan, Penguin Group, Random House, Wiley, Allen & Unwin, Cambridge University Press, Hachette, Harper Collins, Simon & Schuster and a large and expanding number of local Australian publishers.