Cross-Media Masters
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In our view, however, the three C's are trumped by a fourth C: convergence. Coincidentally, "convergence" has a new definition in the 11th edition of the Merriam-Webster Collegiate Dictionary. It is "the merging of distinct technologies, industries, or devices into a unified whole."
Convergence has variously been seen as the Holy Grail or the broken promise of the information age. At Merriam-Webster, convergence was a natural evolution. We have been print publishers since the 1830s, CD-ROM publishers since the 1980s, and Web publishers since the 1990s.
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