Decoding the Subscription Economy
New BISG study takes publishers’ temperature on subscription models and explores what the future holds.
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Ellen Harvey
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What were some of the findings that jumped out after conducting the study?
The biggest thing was that pretty much unanimously, across every group we surveyed, publishers agreed that subscription will inevitably play a major role in their business over the next five years. They almost unanimously agreed that that would have a positive impact on their business as well. That was encouraging to see. There were of course some common points of concern in each segment.
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- Companies:
- The Book Industry Study Group
- People:
- Nadine Vasallo
E
Ellen Harvey
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Ellen Harvey is a freelance writer and editor who covers the latest technologies and strategies reshaping the publishing landscape. She previously served as the Senior Editor at Publishing Executive and Book Business.
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