Digital Printing: Poised For Growth
Overall, the total volume of printed books is declining as publishers derive an increasing percentage of revenue from e-books. At the same time, a greater percentage of print books are shifting to digital printing platforms, as publishers refine distribution strategies, and more titles are generated by long-tail sales and self-publishing. Given the waste that has existed in the book manufacturing and distribution supply chain, and the acceleration of the trends in this article, the volume of books produced on digital printers is poised for steady, continued growth. BB
Gilles Biscos is the founder and president of INTERQUEST. Established in 1989 and headquartered in Charlottesville, Va., INTERQUEST is a market and technology research and consulting firm in the field of digital printing and publishing. To learn more about INTERQUEST Digital Book Printing studies and seminars, visit: www.inter-quest.com.