Editor's Note: Book Business to Present "Making Books Social" Webinar

On Tuesday, April 6, at 2 p.m. EST, Book Business will present the HP-sponsored webinar, "Making Books Social."

Recognizing the importance of social networking in the lives of today’s teen readers, publishers are blending Web sites and social media with new book releases to start conversations and keep them going. They are looking for opportunities for readers to not only order and review new titles online, but also to share their enthusiasm for books with fellow members of social networking sites; communicate with authors; and use a variety of up-to-date digital tools to express interests and opinions.