Flipick wins the International Digital Publishing Forum 2013 Innovation Award for breakthrough self-service e-Book Production Portal

1 June 2013 Book Expo America, Digital Discovery Zone

Bill McCoy, Executive Director, International Digital Publishing Forum, awarded the 2013 Innovation Award to Flipick, a cloud-based e-book production portal. “Our jury selected Flipick from 30 nominees from the Digital Discovery Zone at this year’s Book Expo America exhibition,” declared Bill McCoy.” Flipick stands head and shoulders above all other e-book production and conversion services in the market today,” concludes McCoy.

Flipick (pronounced flip ick) constitutes a self-service production portal that serves independent authors and writers as well as commercial and corporate publishing groups seeking fast, inexpensive ways of creating e-books for the expanding base of mobile readers, tablets, and smart phones.

Unlike most e-book production and conversion services, Flipick enables do-it-yourself or contracted placement of complex tables, interactive pop-ups and hotspots, interactive animations, rotating carousel of images or photos, embedded videos, and other rich-media enhancements, using quickly installed plug-ins to the user’s desktop or laptop version of Adobe InDesign. Using a simple menu selection within InDesign, users can upload their eBooks and gathered digital assets to the Flipick portal for instant processing of complex, fixed-format books, enabling users to download a draft version of most books in two to five minutes.

“Flipick specializes in self-service rich-media and interactive enhancement of book content within our Adobe InDesign cloud service and the guaranteed quality output using the open-standard e-book ePub3 format,” declares Ravi Dugal, President of Flipick.

Flipick charges a flat rate of $99 for a final-version output of ePub3 e-books. This includes 2 hours of quality-assurance verification and remediation, including fit-and-finish adjustments of hyphenation, clipped text, image resizing and cropping, and validation of pop-ups, hotspots, and hyperlinks. In those cases that require more than two hours of technical clean-up, Flipick will provide a free Quotation for Service, using fast, low-cost technical and production services from the Pune, India operations.

“Flipick stands at the central nexus of the low-cost, direct distribution of books, textbooks, comic books, magazines, and newspapers to several hundred million consumers with tablets and smartphones, clearing the way small and large businesses to create personalized, interactive engagement packages for each customer account,” declares Michael Moon, CEO, GISTICS, a think tank that tracks a catalytic and disruptive innovations from the information and telecommunications industries. “We envision the rapid emergence of direct-to-consumer digital distribution hubs that will disrupt the business models of Amazon and Apple iBooks and Newstand and all but eliminate the monopoly rents and restrictions associated with these digital distributors. These next-generation of eBooks and ePubs will have the unconstrained option of carrying ads, subscription forms, and activity-based tracking of readers,” concludes Moon.

About International Digital Publishing Forum
International Digital Publishing Forum or IDPF constitutes a global trade and standards organization dedicated to the development and promotion of electronic publishing and content consumption. The work of the IDPF promotes the development of electronic publishing applications and products that will benefit creators of content, makers of reading systems, and consumers. The IDPF develops and maintains the EPUB content publication standard that enables the creation and transport of reflowable digital books and other types of content as digital publications that are interoperable between disparate EPUB-compliant reading devices and applications.

About Flipick
Flipick constitutes an online e-book production and conversion service owned and operated by Mediawide, an innovation partner to global brands and a software development firm that has operated since 1995.

About Mediawide
Mediawide provides Brandmark™ content marketing solutions to global brands, digital creative agencies, and marketing and production service providers. Brandmark represents a cloud-based or on-premise software platform for creation of customised ads, marketing collaterals and catalogues for print and Websites. Brandmark supports the ability to enhance the documents with interactive features for publishing on web, mobile devices and tablets. Brandmark enables the storage and customization of rich-media content to iOS, Android, HTML5, Flash and