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With the growth of e-books, e-readers, apps and the new digital distribution channels serving them, the number of unique titles available to consumers has reached 30.8 million on Amazon alone, increasing hourly. With only 40 million U.S. adults (17 percent) regularly buying books, 30.7 million of those titles sell but a few dozen copies a year at best, making book publishing, and specifically e-book publishing, a challenging business.
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