Going Guerrilla
Facebook
Facebook
Twitter
Twitter
LinkedIn
LinkedIn
Email
Email
0 Comments
Comments
On the other hand, the little guys' strong suit is in-depth or specialized materials focusing on a single subject—something the big guys won't touch.
Vying for Space
Hands down, the toughest challenge independents face is product distribution. Jan Nathan, executive director of PMA, the Independent Book Publishers Association, in Manhattan Beach, Calif., couldn't emphasize this enough.
0 Comments
View Comments
Related Content
Comments