HarperCollins Publishers' New Interactive Writing Platform for Teens Is Part of Effort to Build Direct-to-Consumer Business
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HarperCollins Publishers announced this week the launch of inkpop (www.Inkpop.com), an interactive writing platform for teens, which the company says is the first of such sites to be backed by a major publisher. Created by HarperTeen to attract young readers and writers, inkpop combines community publishing, user-generated content, and social networking to connect rising stars in teen literature with talent-spotting readers and publishing professionals.
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