HP Accelerates Analog-to-Digital Publishing Transformation
HP Inkjet Web Presses also have new media options, including100-percent post-consumer recycled coated paper from Arjowiggins and Utopia Inkjet Gloss from Appleton Coated .
In addition, paper suppliers Metsä Board/M-Real and Arjowiggins announced they are working with HP to develop papers that deliver superior performance on HP Color Inkjet Web Presses. HP also announced an expansion in the range of inkjet web press media using ColorPRO Technologies to now include coated papers as well as uncoated.
New finishing equipment includes the Epic WebCoat 350 from Epic Products International, which provides inline UV or aqueous coating on HP T300 and T350 production lines for durability and excellent appearance in publishing applications. Expanding the range of finishing solutions available to customers, Muller Martini – a global leader in print finishing systems – has developed a new, 1,066-mm (42-inch) SigmaLine inline digital book production system offering a faster operating speed to match the higher throughput of the HP T410.
HP Indigo accelerating publishing growth
HP Indigo digital presses have witnessed increased opportunities by leveraging disruptive business models to create and capture value in the publishing market.
In 2011, the publishing market became HP Indigo’s fastest growing vertical segment as leading printers and publishers worldwide capitalized on the numerous advantages the presses offer. Traditional publishers increased the amount of HP Indigo-printed books they order, and online providers of unique and custom books, including industry leaders such as Blurb and Lulu, continued to see expansion in demand for Indigo-printed, full-color self-published books printed on demand.
The HP Indigo W7200 Digital Press, which has an installed base in excess of 60 units worldwide, is the primary driver of rapid HP Indigo publishing page growth. The majority of HP Indigo W7200 customers use their presses exclusively for publishing applications, including color-intensive cookbooks, children’s books, textbooks, teachers’ editions, and scientific, technical and medical journals.
HP has updated this top-performing platform in an HP Indigo W7250 Digital Press that uses an Enhanced Productivity Mode (EPM) feature to boost color throughput by 33 percent.(6)