HP Indigo Presses Help California Company Capture Growth in Personalized Children's Books
Progressive Solutions' two new presses were financed through HP Financial Services. The company's work with HP Financial Services gives Sarpa more confidence in his firm's ability to expand into new markets.
"Even with conservative estimates, we can see there will be a need to install additional HP Indigos in the future," said Sarpa. "Fortunately, HP provides us with more than presses and ink—we have a long-term relationship and the financing part of that relationship gives us the flexibility to grow when we need to grow."
With its expanded, highly productive HP Indigo portfolio, Progressive Solutions is expanding beyond its niche markets. The company already has added more sales staff to grow its base of corporate print work—including high-quality, medium-run-length jobs that competing PSPs typically print on half-size analog offset presses.
Progressive Solutions also will use its expanded fleet of HP Indigo digital presses to support the launch of JaxInvites.com, a new subsidiary that offers stationers premium personalized invitations that can be mailed in full-color, digitally printed tubes instead of envelopes.
HP's most advanced sheetfed digital press for high-value pages
The HP Indigo 7500 Digital Press is ideally suited to replace small and midsize analog offset presses and to handle high-value applications, such as variable-data-driven marketing collateral, photo books and personalized direct mail. Available options for the press include a white ink upgrade for full-color printing on colored, transparent or metallic media, and an optional thick substrate kit that lets users print on thicker media up to 400 gsm/460 microns.
Improvements on the HP Indigo 7500 Digital Press include:
• Intelligent Automation features that increase press productivity
by up to 10 percent
• An up to 20 percent improvement in color consistency and uniformity
• Up to 10 percent less energy per printed page, with reduced use of