Central to our industry’s business model is our reliance on trees for everything from printed pages to shipping cartons. This model has been assessed and critiqued by the environmental movement for its negative climate impact. Consequently, a number of market-based initiatives have emerged in recent years to provide guidance to the industry.
Eugene G. Schwartz is editor at large for ForeWord Reviews, an industry observer and an occasional columnist for Book Business magazine. In an earlier career, he was in the printing business and held production management positions at Random House, Prentice-Hall/Goodyear and CRM Books/Psychology Today. A former PMA (IBPA) board member, he has headed his own publishing consultancy, Consortium House. He is also Co-Founder of Worthy Shorts Inc., a development stage online private press and publication service for professionals as well as an online back office publication service for publishers and associations. He is on the Publishing Business Conference and Expo Advisory Board.
Gene Therapy
Central to our industry’s business model is our reliance on trees for everything from printed pages to shipping cartons. This model has been assessed and critiqued by the environmental movement for its negative climate impact. Consequently, a number of market-based initiatives have emerged in recent years to provide guidance to the industry.
Eugene G. Schwartz is editor at large for ForeWord Reviews, an industry observer and an occasional columnist for Book Business magazine. In an earlier career, he was in the printing business and held production management positions at Random House, Prentice-Hall/Goodyear and CRM Books/Psychology Today. A former PMA (IBPA) board member, he has headed his own publishing consultancy, Consortium House. He is also Co-Founder of Worthy Shorts Inc., a development stage online private press and publication service for professionals as well as an online back office publication service for publishers and associations. He is on the Publishing Business Conference and Expo Advisory Board.