Gene Therapy
The now-legendary former Random House editor Jason Epstein wrote in his book that in the last half of the 20th century, publishing had lost its way. It had “deviated from its true nature by assuming, under duress from unfavorable market conditions and the misconceptions of remote managers, the posture of a conventional business.”
Eugene G. Schwartz is editor at large for ForeWord Reviews, an industry observer and an occasional columnist for Book Business magazine. In an earlier career, he was in the printing business and held production management positions at Random House, Prentice-Hall/Goodyear and CRM Books/Psychology Today. A former PMA (IBPA) board member, he has headed his own publishing consultancy, Consortium House. He is also Co-Founder of Worthy Shorts Inc., a development stage online private press and publication service for professionals as well as an online back office publication service for publishers and associations. He is on the Publishing Business Conference and Expo Advisory Board.