Digital Directions: DRM: The Battle Observed
If we focus solely on short-term-risk mitigation and ignore the broader, long-term possibilities of digital media, then an opportunity truly will have been lost.
Andrew Brenneman is founder and president of Finitiv, a provider of digital content solutions. He has been leading digital media initiatives at major media and technology organizations for more than 20 years. Contact him at Andrew@Finitiv.com.