Kobo Launches German Kobo eReader Touch Edition,

(Press Release) TORONTO – July 13, 2011 — Kobo, a global leader in eReading with over 4.2 million users worldwide, has expanded its international footprint
with today’s launch of one of the largest digital book stores offering
German-language content, apps, and the new Kobo eReader Touch Edition in
German. With this launch, Kobo offers 80,000 German language titles and
a total of 2.4 million eBooks, making it the largest eBookstore in
Germany. The new store, managed by a German team, features popular
titles such as Susan Elizabeth Phillips‘ “Die schönsten Fehler meines
Lebens,“ “Der alte König in seinem Exil“ (Arno Geiger) and “Der
ultimative Ratgeber für alles“ (Dieter Nuhr).

GROUND-BREAKING GERMAN READING APPS
As part of the launch, Kobo has developed free German-language apps for
iPhone®, iPad®, iPod touch® and Android™, with a PlayBook™ app coming
soon. The apps bring a next-generation reading experience to users.
Kobo’s German eBookstore debuts today at www.kobobooks.de
with German-language best sellers, attractive new releases and classics that are part of the 80,000 title German eBook library.

“The European reading community is hungry for eBooks, and with our
rollout in Germany we’re realizing our vision of delivering local
content and immersive reading experiences to more readers, on more
platforms, in more countries around the world,” said Michael Serbinis,
CEO, Kobo, Inc. “We believe our country-specific launch into Germany as
well as our upcoming entries into Spain, France, Italy and The
Netherlands will be embraced by the European eReading community as
consumers seek to build their lifetime digital libraries, reading over
multiple devices, whether eReader, smartphone, tablet, desktop or netbook.”

“In addition to the localized large-scale content launches, we’re
introducing language-specific versions of Kobo Reading Life in each
country, bringing our popular social eReading platform to millions more
users across Europe,” continued Serbinis. “Reading Life adds a new
dimension to reading with social networking extending the enjoyment of a
great book, building new connections and enriching the overall reading
experience.”