Coming Unbundled: Media Companies Continue to Adopt Direct-to-Consumer Subscription Models
When I began writing this column six-and-a-half years ago, the industry was embarking upon a period of transformation. It was clear that content delivery revenue models would be undergoing unprecedented change. What was not clear was exactly what these models would turn out to be. Some recent events have shed light on the nature of the sustainable revenue models for the future of media delivery.