Navigating the Digital Landscape: The Society of New Communications Research's Senior Fellow Danny O. Snow on the Impact of New Digital Formats and Technologies on Publishing
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Melissa Ward
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To answer this question, Book Business Extra spoke with Danny O. Snow, senior fellow of The Society for New Communications Research—a nonprofit think tank dedicated to the advanced study of the latest developments in new media and communications—to talk about the impact that new technologies are having on the publishing industry. Snow also will present a related session “Book Publishing in 2009's Digital Landscape,” at this year's Publishing Business Conference & Expo, March 23-25, in New York City.
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Melissa Ward
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Melissa Ward is the managing editor for Target Marketing, and she has opinions! More importantly, she's a nerd for great copy and design, a disciple of authenticity, and really loves it when marketers get it right.
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