No More Big Squeeze
Printers are keen to get their business, and will offer more to get it. That might mean offering all the services a worldwide book printer or manufacturer has to offer, regardless of whether those services are based in North America or somewhere else on the globe.
Officials at Quebecor World agree they're keen to get the business, and constantly look to add value beyond a competitive price. The company actively works to get its business units to work together, to build sales through closer customer relationships.
"By combining the resources of all Quebecor World business units, we have effective answers for most business challenges," says Quebecor World's Allee. "These solutions include creative market development programs, mail list services, pre-media and efficient manufacturing featuring every binding/finishing style. Supported by our logistics network, we can deliver our customers' products both domestically and internationally."
The recession has compelled publishers and printers to take a new look at their old relationships, and figure out where and how more value can be squeezed out of them. From the pain of a stalled business climate came a renewed focus on the fundamentals.
Companies are not just cutting costs, doing M&A's, offering more services, investing in new technologies, and stepping outside traditional borders to stay competitive. They're doing it to stay around.
- William Terdoslavich