Special Report: Printers' Outlook: Not Your Father's (or Mother's) Book Manufacturers
5 printers tell all about their "evolution" amid the "revolution"
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With an adapt-or-perish perspective on how new technologies have fundamentally changed their time-honored business models over the past decade or so, these five innovators are among those that see more clearly now than ever where their services fit into their publishing customers' future success. Knowing the right balance between digital offerings and traditional services is key, as is knowing what their clients want. The unquestionably more difficult part is helping those customers gain a better understanding of exactly what they need.
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Peter Beisser
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