Special Report: Printers' Outlook: Not Your Father's (or Mother's) Book Manufacturers
5 printers tell all about their "evolution" amid the "revolution"
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Beisser: What is your biggest opportunity?
Spall: I think the opportunities that exist for us come through having a very flexible and diverse product and service offering. Rather than … crouching down in a fetal position and –saying we do one-color, 6-by-9 paperback books, we have, for years, been blowing out our offering to the marketplace so that, in theory and practice, a publisher could come to us for any product, and we could produce it for them with our single platform.
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Peter Beisser
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