Startup Showcase: Ownshelf

Marazzani envisions Ownshelf, in addition to being a great way to discover books, as a great way to have one's own books discovered. His target author is one he calls the "professional working author, one who realizes that the business is to write the book and to get people to pay them for reading the book. They embrace new technology and ideas like giving away new chapters, or giving away the first book in a series. … I'm also looking for authors who have a huge back catalog where maybe an older title is selling 12 copies a year. There's no long tail for that book, so let's give it away for free and increase the tail of your current books."